The margin of error will be larger within regions and for other sub-groupings of the survey population. With a sample of this size, the results are considered accurate to within 177 3.1 percentage points, 19 times out of 20, of what they would have been had the entire adult Canadian population been polled. The poll is based on a randomly selected sample of 1055 adult Canadians. These are the findings of an Ipsos-Reid/Globe and Mail/CTV poll conducted between June 17th and 19th 2003. Fifteen percent (15%) say they do not identify with any of these characters, and 3% don't know which character they identify with. A mere 3% of respondents identify with the dark Professor Snape, 1% with the evil Lord Voldemort, while none (0%) identify with the nasty student, Draco Malfoy.
Other responses include the giant Hagrid (9%), Professor McGonagall (8%), and Harry's other close friend Ron Weasley (6%). Harry Potter (24%) tops the list followed by his peer, Hermoine Granger (20%) in second place, and Professor Dumbledore (10%) in third.
Ipsos-Reid asked those respondents who have read at least one of the Harry Potter books (19%) which character they most identify with. On the other hand, four in ten (43%) Canadians agree that "Harry Potter is over-hyped and just another marketing tool to pry money out of parents hands" and one in six (16%) agree that "the Harry Potter books should be banned from school libraries because they glorify witchcraft." It should be noted that there is no inconsistency between 85% of Canadian adults indicating the books are great because they inspire children to read" and 16% who say they "should be banned from school libraries because they glorify witchcraft" (total 101%) due to statistical rounding. The majority (85%) of Canadian adults agree that "Harry Potter books are great because they inspire children to read," with 54% strongly agreeing, and a third (35%) of Canadian adults are "personally looking forward to reading the new Harry Potter book." A "muggle" is a human non-magical person and a "howler" is an envelope containing a loud, angry message. Rowling's Harry Potter books-of Canadian adults, at least 19% (approximately 4,500,000) have read one or more of the books (8% have personally read one of the books, 25% say a family member(s) have read one of the books, and 11% say that both themselves and a family member(s) have read one of the books). Toronto, ON - According to a new Ipsos-Reid/Globe and Mail/CTV survey more than four in ten (44%) Canadian muggle households have read at least one of J.K.
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